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    Marketing & Growth

    Rapid marketing, brand creation, and growth experiments for portfolio companies

    Remote / DACH

    Role

    You do rapid marketing and brand creation for the portfolio companies of Vierwald Software AG. When a new software product launches, you build its brand from scratch — positioning, messaging, visual identity. You run fast marketing experiments to find what works, double down on winners, and move on. You work directly with the CTO and the product teams.

    Responsibilities

    • Create brands for new software products from the ground up — name, positioning, messaging, visual identity.
    • Rapid marketing execution: launch campaigns, landing pages, and content at speed.
    • Run growth experiments across channels — measure, iterate, scale what works.
    • Develop marketing strategies for individual portfolio companies, each with different audiences and markets.
    • Content creation: case studies, product narratives, social media, developer-facing and business-facing content.

    Profile

    • Experience in B2B tech marketing, ideally in developer tools or SaaS.
    • Strong writing and brand-building skills in German and English.
    • Fast executor — comfortable launching before things are perfect and iterating based on data.
    • Understanding of software products and the AI landscape.
    • Self-starter who thrives with autonomy and context-switching across multiple products.

    What We Offer

    • Build brands for new products from zero — real ownership, not incremental tweaks.
    • Direct collaboration with the CTO and product teams.
    • Work across multiple companies, products, and industries.
    • Fast-paced environment where experiments ship, not slide decks.