# Marketing & Growth

You do rapid marketing and brand creation for the portfolio companies of Vierwald Software AG. When a new software product launches, you build its brand from scratch — positioning, messaging, visual identity. You run fast marketing experiments to find what works, double down on winners, and move on. You work directly with the CTO and the product teams.

• -Create brands for new software products from the ground up — name, positioning, messaging, visual identity.
• -Rapid marketing execution: launch campaigns, landing pages, and content at speed.
• -Run growth experiments across channels — measure, iterate, scale what works.
• -Develop marketing strategies for individual portfolio companies, each with different audiences and markets.
• -Content creation: case studies, product narratives, social media, developer-facing and business-facing content.

• -Experience in B2B tech marketing, ideally in developer tools or SaaS.
• -Strong writing and brand-building skills in German and English.
• -Fast executor — comfortable launching before things are perfect and iterating based on data.
• -Understanding of software products and the AI landscape.
• -Self-starter who thrives with autonomy and context-switching across multiple products.

• -Build brands for new products from zero — real ownership, not incremental tweaks.
• -Direct collaboration with the CTO and product teams.
• -Work across multiple companies, products, and industries.
• -Fast-paced environment where experiments ship, not slide decks.